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Manufacturer: Storm
Ball Name: Attitude Shift
Release Year: 2007

BBI Ball Review
Mini Ball Review	The Attitude Shift delivers the combination of a strong coverstock and a strong core to generate tremendous hook potential on medium-oily to oily lanes. To put it simply, the Attitude Shift is one of Storm's best ever.
Lane Condtion Notes	We used the Attitude Shift on several different lane conditions. Each time, this ball was the largest hooker in our arsenal. On a fresh house condition, we were able to play inside the dry area without any worry of over/under with fantastic results. The same went for when used the Attitude Shift on the Viper pattern. The ball went clean through the heads yet picked up the mid-lane beautifully, setting up a very readable trajectory to the pocket. This ball actually made the Viper pattern play easy. Given how fast the Attitude Shift starts up, this is not a ball to use on dry or burned-out lane conditions.
Gold Tip	Most bowlers like get bowling balls with "long pins." Pin lengths of 3-4" is falsely believed to be the best for maximum scoring. Not only is this not true, many of the best ball reactions come from balls with shorter pins. Balls with 1-2" pins are great choices for both high average and high-rev players. Short pins offers a great way to drill layouts with the pin under the fingers. We drilled one of our Attitude Shifts with exactly this configuration--a label drill with a 2" pin directly below the ring finger. Wow, this created a really strong midlane reaction that helped us move another 4 boards deeper than we were with our other Attitude Shift (drilled with 3-4" pin above the fingers on the Center Line).

Review Date: 11/02/2007